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The Trust Rx™ system

Eleven parts. One machine. Installed for you.

Trust Rx™ is the done-for-you education and influence system we install only for independent pharmacies. Each part feeds the next. Below is exactly what each one installs, why it matters, and where it gets you, plus what it would cost to build that one piece alone.

The idea underneath it all

Every part leads with education, because education is what earns the first call.

Prescribers don't act on a pitch. They act on trust, and trust is built by the pharmacy that keeps teaching them something useful. So Trust Rx never opens with a sale. It teaches, everywhere a prescriber looks, until you are the obvious local expert. Then the machine turns that trust into booked conversations, automatically.

01
Demand

Instagram & Facebook ads

What we install
Compliant, education-led Instagram and Facebook ads that teach prescribers instead of pitching them. Creative, targeting, testing, and management, all handled.
Why it matters
Prescribers don't respond to a hard sell. They respond to the pharmacy that already taught them something. Leading with education earns trust first, which makes every lead cheaper and warmer.
Where it gets you
A steady, tracked flow of prescriber leads who already see you as the expert before the first call.
Cost to build alone: a full-time media buyer runs $70k to $110k a year, plus creative and ad-management tools on top.
02
Capture

Conversion landing pages

What we install
Conversion-built landing pages designed to your brand, with lead capture and conversion tracking wired in from day one.
Why it matters
Sending paid traffic to a weak page burns money. The page is where a click becomes a lead, and where compliance either holds or breaks.
Where it gets you
Every dollar of traffic has a place to land and convert, and you can see exactly what is working.
Cost to build alone: a contract designer and developer typically charge $5k to $15k per funnel, plus ongoing optimization.
03
Follow-up

CRM + automated follow-up

What we install
A full CRM with automated multi-touch nurture, missed-call text-back, and lead routing, set up and run for you.
Why it matters
Most leads are lost in the follow-up, not the ad. Speed-to-lead and persistent nurture are where the growth actually comes from. This is the part agencies skip.
Where it gets you
No warm lead ever slips through the cracks, even the ones who call when you are closed.
Cost to build alone: a CRM build plus an ops person to run it runs $8k to $20k to set up and $1k to $2k a month to manage.
04
Speed

JessAi, your 24/7 lead manager

What we install
JessAi is an AI lead manager that answers, qualifies, and books prescriber leads around the clock, then hands warm appointments straight to you.
Why it matters
Warm leads go cold within minutes. A human team sleeps and takes weekends. An AI setter never does, so the lead that comes in at 11pm is still booked by morning.
Where it gets you
Booked prescriber calls landing on your calendar around the clock, with zero overnight leakage.
Cost to build alone: a full-time setter or receptionist costs $40k to $60k a year and still only covers eight hours a day.
05
Authority

Webinars + live education

What we install
We script, produce, promote, and run live prescriber webinars and education sessions, then turn the recordings into evergreen assets.
Why it matters
Nothing builds authority faster than teaching a room of prescribers live. The host is the expert by default, and everyone who attends enters your pipeline already warm.
Where it gets you
Rooms full of prescribers who trust you before you ever ask for the business.
Cost to build alone: a webinar producer plus promotion runs $3k to $8k per event, and most owners never find the time to run one.
06
Authority

Educational assets

What we install
Licensed education assets: ebooks, playbooks, chairside cards, and lead magnets, written and designed for you to hand out and capture leads.
Why it matters
Assets give a prescriber a reason to opt in and a reason to remember you. They work while you sleep and make the rest of the funnel convert harder.
Where it gets you
A library of branded tools that capture and nurture prescribers on autopilot.
Cost to build alone: a specialist copywriter and designer charge $2k to $6k per polished, compliant asset.
07
Presence

Done-for-you social

What we install
Daily, done-for-you social content across the platforms your prescribers use, written and posted for you, on brand.
Why it matters
Prescribers buy from the name they see everywhere. Consistent presence is familiarity at work: it becomes preference long before they need you.
Where it gets you
You are visible everywhere your market looks, without posting a thing yourself.
Cost to build alone: a social manager runs $45k to $65k a year, or an agency retainer of $2k to $4k a month.
08
Outbound

Outbound engine + Prescriber Finder

What we install
Prescriber Finder identifies the right local prescribers, then automated outreach puts your name in front of them on purpose, not by luck.
Why it matters
Inbound alone is slow and passive. Outbound lets you choose exactly which prescribers you want and go get them, instead of waiting to be found.
Where it gets you
A targeted pipeline you control, pointed at the prescribers worth the most to you.
Cost to build alone: a sales development rep runs $50k to $70k a year plus data and outreach tools.
09
Intelligence

BuzzAi™ market intelligence

What we install
BuzzAi™ is our proprietary intelligence engine. It maps local competitors, tracks the rules that govern this space, and reallocates spend toward whatever is converting, every week.
Why it matters
Most agencies guess, launch, and wait. BuzzAi™ means we start from a real read of your market, stay compliant as the lines move, and get sharper every week instead of standing still.
Where it gets you
A system that out-learns slower competitors and compounds its edge week over week.
Cost to build alone: a market analyst plus compliance counsel is $90k+ a year, and the engine itself is not something you can buy off a shelf.
10
People

A dedicated team

What we install
A real team runs your education and lead flow: a media buyer, an AI lead manager, a CRM builder, and a creative director, coordinated for you.
Why it matters
A pile of tools with nobody running them changes nothing. One accountable team means the number is someone's job, and you have one place to point, not five vendors to chase.
Where it gets you
Your growth is a team's full-time job, with none of the hiring, managing, or turnover on you.
Cost to build alone: four in-house hires run $250k+ a year fully loaded, before you spend a minute managing them.
11
Proof

Live KPI dashboard

What we install
A live KPI dashboard shows every lead, every dollar, and every result in real time, with nothing hidden.
Why it matters
You cannot improve what you cannot see, and a buyer will not pay a premium for growth you cannot prove. Real-time visibility keeps everyone honest and makes the business sale-ready.
Where it gets you
Total visibility into ROI, and documented, provable growth when you want to sell.
Cost to build alone: a BI and analytics setup runs $5k to $15k plus ongoing maintenance to keep it accurate.
To assemble these eleven functions in-house, you would hire specialists and stack tools: realistically $400,000+ a year before a single ad runs. You get all of it as one engagement, running under your brand, live in 21 days.
Two ways to grow

Fill orders and hope for referrals, or install education as a vertical.

Most pharmacies run on transactions and word of mouth. It works until it stalls. Installing education as its own vertical changes who calls first, and who stays.

Transactional pharmacy
Trust Rx installed
Lead flow
Whoever happens to call
A steady, tracked flow of new prescribers
Who calls first
A competitor they already saw
You, the name they already trust
Retention
Loyal until someone underprices you
Sticky relationships built on authority
Growth
Flat, depends on you walking in
Month over month, runs without you
Marketing
A few ads, no system behind them
A full team and machine, installed
Visibility
You hope they remember the name
They see you everywhere they look
Book your teardown

See the whole system mapped to your market.

Grab a 30-minute slot. We'll show you the opening in your local market and exactly which parts we'd install first. If it's not a fit, you'll still leave with the plan.

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